Periodic Retention

        The periodic symbol and numbers of Phosphorus, Neon and Xenon, which are the three basic elements that create an image on a plasma TV, are displayed in white text on a black background for roughly fifty seconds. Then, the screen goes to white leaving a temporary physical burn-in on the surface of the screen, which then slowly fades away. The heat that is produced from the television causes the pixels of the still image to stick. If left for too long it can be permanent, but it is timed just enough creating an image retention. The TV is then flipped vertically and displayed on the floor, leaning against the wall. This highlights the physicality of the entire apparatus and objectifies its everyday use.